Trends
Profound's $180M Series D: What It Means for Small Teams
Profound raised a $180M Series D at a $1.8B valuation on 2026-09-15. What the announcement says, what it leaves out, and what a small team can do about AI visibility today.
Trends
How to Read Profound's 'AI Mention Effect' Study
Profound's study links AI mentions of a brand to visits over the next 7 days. How its treatment, baseline and confidence intervals work, what it can't show, and what a small site can take from it.
Trends
The UK's Proposed Search Choice Screen Could Include AI Assistants
On 2026-09-23 the CMA proposed a yearly search choice screen on Android and Chrome that AI assistants could join. What's proposed, the timetable, and what it means for AI citations.
Trends
AI Mode Queries Are Getting Longer. Track the Long Questions.
Google says the average AI Mode search is three times the length of a classic Search query. What that figure does and does not say, and why the questions you track should get longer too.
Trends
Google and Bing Now Say GEO Is SEO. What That Leaves You To Do
Google's Search Central guide files AI search optimization under SEO, and Bing's guidelines now define GEO by name. What both documents actually say, which SEO basics remain the precondition, and what is specific to AI answers.
Trends
GSC AI Data and Citation Probes: A Practical Reading Workflow
Read Google Search Console data beside AI citation probes without mixing reports, windows, or denominators. A practical workflow with clear measurement limits.